Kraków's location is unique for several reasons. In addition to having all the benefits of a large city, including very well developed public transportation, easy access to hostels and student dormitories, and numerous shopping malls and restaurants, Kraków is also very close to the Tatra Mountains (with many ski resorts and trekking routes near Zakopane), beautiful national parks—Pieniny and Ojców, and Dunajec River Gorge, which offers some interesting rafting opportunities. Additionally, Kraków is not very far from other European capitals, such as Prague and Vienna, so weekend trips to neighbouring countries pose no problem to keen travellers. Kraków is also an important transport hub, with quick and comfortable bus, train and plane connections to other cities, both in Poland and abroad.

Vibrant job market

Because Kraków's universities train highly qualified specialists in all kinds of fields, it is not at all surprising that businesses are very frequently set up in the region. International investors establish branches of their corporations in the area to ensure the influx of trained specialists. This offers prospective students a multitude of opportunities to develop careers in their desired professions.

City of kings

Kraków is the historical capital of Poland, and as such, it is very deeply rooted in Polish tradition and culture. There is almost a tangible feel of history in the atmosphere of Kraków, while at the same time it is also very vivid and teeming with life. Galleries, museums, theatres, a philharmonic and an opera house—all these places offer unforgettable experiences to art aficionados. Small wonder that Kraków attracts thousands of tourists every year, regardless of season. Despite its traditional nature, Kraków is not only about history. It is, first and foremost, a melting pot of diverse cultures, where people from all over the world meet to share their knowledge, experience, and friendship. Numerous clubs and pubs guarantee quality entertainment in a welcoming environment—be it in the open, spacious area of the Market Square, or mysterious, narrow alleyways of Kazimierz. Clubs are located close to one another, so hardened merrymakers may find themselves devoting entire evenings to exploring new places. Cultural, musical and film festivals, many of which are organised by students, also liven up the city.

• Krakow is one of the best places to study in the world. It is an elegant medieval city that played a leading cultural role in the Middle-Ages and in the Renaissance and it is the cultural centre of Poland today. One of the advantages of studying in Krakow is the relatively low cost of living.
• UNESCO-listed medieval Old Town, the most beautiful Market Square in Europe.
• Kraków is a city of world-known people of politics (Pope John Paul II), cinema (Oscar Winners Andrzej Wajda, Roman Polański), theater (Tadeusz Kantor), literature (Nobel-prize Winners: Wisława Szymborska, Czesław Miłosz; Stanisław Lem).
• 24 universities, over 200,000 students, of whom 50,000 study at the Jagiellonian University.
• Poland's cultural capital – galleries, cinemas, theatres, concert venues, international events and festivals.
• One of the most fashionable hotspots in Central and Eastern Europe for young people from around the globe.
• Competitive costs of living.
• Thousands of cafés, bars, bistros, international and traditional restaurants offering great cuisine.